Rob gave a great talk on wine and social media, and how the wine industry is hundreds of brands all jockeying for position in a very crowded space where often the only differentiators to most consumers are prices - so social media gives wine and wineries the opportunity to give their brands the personality and connection required to set them apart from the rest. Rob runs a blog called The Wine Conversation where he blogs mostly about wine culture, and does so well; it's worth reading for his extremely knowledgeable perspective if nothing else. But hey, there's wine too!
We then had the opportunity to sample a selection of six wines, of which I partook in three. The first was an incredible 2004 Syrah from Cortes de Cima in Portugal. It was rich and flavorful, the kind of wine you want with a nice big multi-course meal or on a Sunday afternoon when it's raining.
More subtle was the
Here's Rob's presentation to us. Sorry I didn't have a better camera for pictures; next time I'll take a good camera along so I won't have to rely on the Blackberry's built-in pinhole.
The best part of the evening though was hanging out with friends from outside of the office; I realized on the way home that I've intentionally been avoiding getting too close to people here as friends, and I need to change that. Which means more blogging meet-ups in the future!
Update: Rob writes in the comments that the Rioja was the Dinastia Vivanco Crianza 2004, oops! Fixed above. My fault for not taking better notes.